SAIT JAMES AGRICOLE RUM IMPERIAL BLANC LT.1

Saint James is the first rum brand 'managed' by Luca Gargano, the brand's neo-product manager for Spirit in 1975.

Luca organized the first prize trip to Martinique for the agents. Saint James 'was a convict', and it was love at first sight, Luca fell in love with Martinique, the beaches, the palm trees, the Rhum and the Caribbean.

Today VELIER distributes the top range of Saint James and the story begins again.

The Plantations St James brand was created by an enterprising Jamaican rum dealer from Marseille, Paulin Lambert, who in 1882 deposited the name and

at the same time the design of the famous carrée bottle with a flat bottom that still identifies this brand today, and buys four distilleries, where he begins to produce the Saint James rum.

In 1967 it was bought by the Picon consortium, in 1971 Picon was bought by Cointreau, in 2003 by the La Martiniquaise group.

The Saint James range is the largest and most complete in Martinique and all the Caribbean. Velier has selected an exceptional blanc, seven aged and two vintage.

The first is called Coeur de Chauffe, from the traditional name of the rums of the Antilles distilled only from the Pot still, the only example left in Martinique.